A high-strength pure vitamin C serum that provides immense antioxidant protection to help prevent premature signs of skin ageing. Using an intelligent rechargeable antioxidant network the serum is able to keep all of its actives stable and potent to deliver incredible brightening and firming results. The light serum sinks in rapidly and provides an immediate energising and supple feeling to the skin.
HOW IT WORKS
Our skin is constantly exposed to free radicals which are highly reactive molecules with an unpaired electron. These can react with cells in our body to cause damage which ultimately leads to premature ageing. The body has a natural defence system against free radicals; a complex of antioxidants that both deactivate free radicals and recharge each other so that they can continue working. When the skin is overwhelmed by the environment, there are not enough antioxidants to quench the free radicals. This leads to skin damage. Pure C15 contains 15% pure ascorbic acid which bolsters the power of the skin’s natural defensive system to help keep free radical damage at bay. Ascorbic acid is combined with vitamin E and glutathione, 2 antioxidants naturally found in the skin. This complex mimics the skin’s natural defensive system and forms a rechargeable antioxidant network. The antioxidants work synergistically to boost their overall antioxidant power, while regenerating each other for long-lasting potency. The pH of the formula is also optimised to be non-irritating, while still providing the perfect balance for Vitamin C’s potency to thrive. Ascorbic acid stimulates collagen synthesis, to promote younger, firmer skin, while protecting from the damaging effects of free radicals.
KEY INGREDIENTS
15% L-Ascorbic Acid – The purest form of vitamin C, ascorbic acid provides exceptional antioxidant protection from harmful free radicals, while stimulating collagen production for a youthful complexion.
Vitamin E – A lipid-soluble antioxidant that is naturally present in the skin. Vitamin E protects the skin from free radicals and is regenerated by vitamin C for optimum power.
Glutathione – A natural antioxidant present in the body, glutathione is exceptional at regenerating vitamin C to intensify the skin’s protection from free radical damage.
DIRECTION OF USE
After cleansing in the morning, massage 5 drops across the face, neck and décolletage. Leave to absorb before applying moisturiser. For freshness, use up one bottle before opening the second. Each bottle should be used within 2 months of opening. For optimal freshness, keep Pure C15 in the fridge.